IF Management was founded in 1996 and named in homage to the Rudyard Kipling poem "If". Our mission is to be dream facilitators for a select group of upwardly mobile broadcast clients and to provide the best in class high-end boutique client service. We do this by finding, growing and retaining the best on-air talent in the industry through a vigorous vetting process. We meet every single client before signing them - and ask them to provide a “soulful” revealing bio about themselves; something you would not read on a company website. Through this process we seek individuals with high character, motivation and the drive to be better through personal growth and development, much of which is provided by our team.
In January 2017, IF Management merged talent operations with The Montag Group to form a joint broadcast representation business. We share a steadfast commitment to long-term client relationships and have proven to be complimentary in our business culture and philosophies.
“I have done a lot business with Sandy and a lot of business with Steve. It is not hard to understand why they might work together nor why their working together will clearly be productive, as they are similar in style, business practices and share a fundamental commitment to fairness and integrity.” -ESPN President John Skipper